HUB International
We are looking for a self-starting individual with experience in a B2B environment to support execution of various marketing strategies for our regional offices. Reporting to the Field Marketing Manager, the Field Marketing Coordinator will assist in execution of a coordinated mix of marketing programs to create and accelerate pipeline, increase brand awareness, and lead generation for assigned markets in Canada.
The ideal candidate will have excellent organizational skills, be results driven and have superior attention to detail, especially with analytics. This is a great opportunity to learn and grow with the company as part of a growing team.
Major Responsibilities:
With guidance from Field Marketing Manager, execute marketing campaigns and initiatives in assigned region(s) marketing plans, recommending schedule, and working on deliverables of assigned campaigns and coordination with vendors as well as key functions within marketing and sales.
Collaborate effectively with marketing centers of excellence (COEs). Serve as primary field marketing project liaison for assigned regions, providing regular status updates, aligning market needs with COE recommendations and escalating risk/dependencies/opportunities to Field Marketing Manager.
Work with events team to execute events (sponsorships, virtual, in-person, etc.) in assigned regions. Responsible for coordinating project kick-off, communicating clear vision and strategy for event team, and executing promotion and follow-up strategy to drive KPIs. Will serve as back-up to event execution when and if the events team is at capacity.
Execute advertising and awareness campaigns in assigned region(s). Work with COEs on execution and analysis (digital marketing, design, analytics).
Work with Strategic Alliances team to identify and leverage local/regional strategic alliances that align with our key verticals and product areas. Serve as primary point-of-contact and lead on execution for out-of-scope alliances as defined by the Strategic Alliances team, leverage national best-practices and reporting.
Follow-up with sales on opportunities and leads generated through marketing campaigns and the qualification process from lead generation activities.
Regularly report on field marketing program KPIs.
Provide support for and contribute to special projects as assigned.
Qualifications, Education and Experience:
Bachelor’s degree in Business, Marketing, Communications, or related area.
1-2 years of related experience, or an equivalent of education and experience. B2B, insurance brokerage, or related services experience an asset.
Self-motivated “go-getter” and proven track record in a fast-paced environment and organizational skills to manage multiple projects with successful execution.
Strong interpersonal and collaboration skills, including demonstrated success in managing relationships with sales.
Highly organized with the ability to juggle competing demands, priorities, and resources.
Excellent verbal and written communication skills, with thorough proofreading abilities.
Strong attention to detail and keen focus on quality.
Location : This position is Remote to Canada, with preference given to British Columbia residents.
When you join the team at HUB International, you become part of the 5th largest global insurance broker, providing a broad array of property, casualty, risk management, life and health, employee benefits, investment and wealth management products and services. Becoming a part of HUB means that you thrive in an entrepreneurial and fast paced team environment supported by over 12,000 professionals in 450 offices across North America. You will be able to actively contribute to our track record of year over year growth fueled by innovative new products and services, mergers and acquisitions, and a great team of people. As part of our talent engine, you will exemplify our strong core values which drive our unique corporate culture. HUB’s entrepreneurial spirit is evident in our people, products and philanthropic initiatives and we are passionate about our talent!
Department Marketing
Required Experience: 1-2 years of relevant experience
Required Travel: No Travel Required
Required Education: Bachelor’s degree (4-year degree)
Hi, we’re HUB.
In a rapidly changing world, we advise businesses and individuals on how to prepare for the unexpected.
When you partner with us, you’re at the center of a vast network of experts who will help you reach your goals through risk services, claims management, and compliance support.
And this gives you the peace of mind that what matters most to you will be protected — through unrelenting advocacy and tailored insurance solutions that put you in control.
About HUB International
Headquartered in Chicago, Illinois, HUB International Limited (HUB) is a leading full-service global insurance broker providing property and casualty, life and health, employee benefits, investment and risk management products and services. From offices located throughout North America, HUB’s vast network of specialists provides peace of mind on what matters most by protecting clients through unrelenting advocacy and tailored insurance solutions. For more information, please visit hubinternational.com.